JUDGMENT OF RECORD ·
TikTok has matched Meta's teen caps. YouTube and Snap are now the last holdouts before Meta's teen limit falls from two hours to one.
Alabama's attorney general announced a TikTok settlement on Sept 25, days before trial. TikTok pays at least $100M within 45 days and up to $300M if conditions are met. It adopts a two-hour daily limit for teens, pauses at 15, 60 and 90 minutes, no access from midnight to 6 a.m., no overnight or school-hour notifications, age verification, no cosmetic filters and a non-personalized feed by default.
Those terms mirror Meta's August settlement with 47 states. That deal cuts Meta's limit to 60 minutes per platform if Snapchat, TikTok and YouTube adopt comparable terms. On Sept 27 AFP reported that more than a dozen states, including California and New York, still have active suits against TikTok.
The mechanism: state settlements are writing product rules without a federal law, and each one raises the price of holding out. Late night and school-hour teen time is leaving the ad supply. The layer moving is regulation, and it binds the largest feeds first.
- CONFIDENCE
- Medium
- HORIZON
- 6 to 18 months
- VS. PRIOR CALL
- New call
WHAT WOULD PROVE THIS WRONG
By December 31, 2027 neither YouTube nor Snap has accepted a daily teen time limit in any state settlement or court order.